Tourism businesses that want to pledge publicly to using tourism as a force for good, can sign the Cape Town Responsible Tourism Charter. Signing the charter goes along with a commitment to uphold the principles of responsible tourism, and to work on the seven destination priorities in the day to day running of the business. In return, you are permitted to use a special emblem (badge) that indicates your promise to implement responsible tourism, to be listed on the showcase section of this website and to be featured in a blogpost.